Down: The Dating Software Bringing The Shame From Obtaining Down

TL;DR: Whether you are looking for a secure location to big date or a private place to connect, Down may be the no. 1 app to turn to, especially if you’re a lady. With 2 million users and 50 percent of matches meeting IRL, obtaining a date or acquiring down hasn’t been easier or even more enjoyable. 

Gender often is actually a taboo topic, especially if youare looking for it. But online dating is frequently as taboo.

How have you been supposed to simply come-out and say all that’s necessary is a hookup without feeling guilty? You will do it through the Down app.

Or how are you currently supposed to open your self up to internet dating if you’re unpleasant making use of the atmosphere? Once again, you are doing it through the Down app.

Down is among the most secure and private option to express what you want (and acquire what you want) – no shame or anxiety!

How to “Get Down” or “Get Date”

from raising disappointment aided by the dating marketplace, Colin Hodge cofounded Down (previously named Bang with Friends) in January 2013 as a way for men and women to clearly, and privately, condition the things they’re looking for without embarrassment.

Members, whose typical age ranges between 18 and 35, register through Facebook, and Down makes use of their friends, pals of pals also connections to create fits.

For one thing a tad bit more serious, people can decide to “Get Date,” but if they demand some thing more everyday, they can pick “Get Down.'”

Keeping with the private motif, no real matter what a user decides, anyone on the other side end cannot see who they are until they also elect to get a romantic date or get down.

Unlike the majority of adult dating sites, consumers do not have to submit an extended profile with clever anecdotes, and participation is wholly key unless the members elected normally.

Users are also given a Bangability rating, which Hodge said is actually a “secret formula” depending on how many individuals have viewed all of them and just how most people are interested in meeting for either a date and acquiring straight down.

Down, you’ll find on iOS and Android os, is starting another feature labeled as “routine Picks,” where customers have the 10 greatest matches throughout the day in place of needing to swipe through 100s, or even thousands, of individuals to find a match.

“It’s just an easy way of swallowing into the software, spending half a minute following going on along with your day – ensure you get that go out set-up when it comes to week and feel like it is not an overwhelming procedure, but it is a thing that merely suits in the existence,” Hodge stated.

Not another sketchy hookup app

So exactly what helps to keep Down from being grouped with spammy hookup programs? Honesty.

Down took what was lacking through the market (a dating site that is not scammy or appearing to be also best) and developed a method for folks to get in touch such that they are aware is going for what they need rather than throwing away their particular time.

“We’re so accustomed to individuals form of sugar-coating the dating scene,” Hodge mentioned. “We planned to provide men and women a very sincere option to relate with one another and make sure we’re not, honestly, bullshitting all of them,” he stated.

This sincerity is shown in Down’s individual base.

Per Hodge, the firm got the personal method to getting grip, utilizing word of mouth to distribute the news in regards to the site, with generated a real product and clientele.

“that is kept the grade of our very own site higher. Additionally it is kept the percentage of men and women matched and going on a night out together higher,” the guy mentioned.

Another enjoyable reality: It’s mostly ladies who would like to get down.

Hodge stated 75 % of women elect to get down in comparison to 65 % of men, pointing out safety once the cause.

“Frankly it is a less dangerous planet than just fulfilling complete visitors,” the guy stated. “we wish to offer ladies the ability to end up being an equal component within the courting process in order to possess liberty to decide on whatever purpose they desire.”

a modern key admirer

The reaction from users has become overwhelmingly pleased. Hodge said people are thrilled having a spot where they may be able say what they need free from view, and Down is actually pleased to provide in their eyes.

“People are carrying this out in any event off-line, therefore we may as well provide them with the technology to do it in an easier way,” he said. “We knew, especially for the younger generation, that there had been a requirement to bring internet dating to the contemporary era to make it loads easier.”

Hodge motivates people to anonymously invite friends they want to get down with through the web site. While guessed it – the person you ask don’t know it’s you until they signup.

“we would like men and women to receive their friends in a key method through the application, and that I believe that increases everybody’s chances of achievements,” the guy mentioned. “It really is a modern-day key admirer notice you’ll be able to deliver to your friends via text.”

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